Entertainment Deal Will Boost Player Base by 3,500

NetPlayTV plc the UK interactive gambling firm has acquired the entire gaming database of the Pitch Entertainment Ltd., boosting its player base by over 3,500 players, who placed almost £2 million in gross bets last month. Total consideration for the database is £125,000 which has been paid in cash.

For a period of the 6 months following completion, all visitors to the Pitch Gaming.com website will be automatically re-directed to NetPlay's Live Roulette.com.

The latest deal follows the recent purchase of the 'Pitch Roulette' Sky Channel 848. Sky Channel 848 is to be used for the launch of a brand new service, 'Live BlackJack'.  NetPlay has developed a new, and it claims unique, interactive Internet and TV gaming format to complement its existing Live Roulette service on Sky Channel 847.

Chairman and CEO of NetPlay, Martin Higginson, says, ”This is a further major step in our goal of creating Europe's best and biggest converged interactive gaming experience across TV, Internet and mobile.” 

Higginson added, “The acquisition of these registered players further strengthens our position in 'Live' interactive TV gaming.  These 3,500 customers have already demonstrated their desire to deposit funds and play TV roulette and we are adding them on the back of acquiring the Sky TV channel they used to play on.”

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