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ITV and Gala to Sponsor TV Poker Tournaments

There’s a real treat coming for British viewers soon! ITV4 and Gala Casinos have signed an agreement to televise all six festival events in the Great British Poker Tour which takes place later this year.

Presentable, the television production firm, who claim to have launched the worldwide boom in television poker back in 1999 with Late Night Poker, will be filming all key play from each of the 5-day festival events that comprise the Great British Poker Tour in Edinburgh, Leeds, Bournemouth, Teeside and Nottingham.

Alex Jones will front the television series, which will consist of 12 one hour shows. In addition, several celebrity players will be amongst those on the air. To date, Michelle Heaton of Liberty-X, Doug Henshall of ITV1's Primeval, and Norman Pace from the comedy duo, Hale and Pace have all played in the GBPT. Play from each final table will be covered in depth to reveal how each regional winner achieved festival victory

Gala Casinos spokesman, Nick Potter, said, “This is a long term, prestigious partnership between ITV and Presentable which adds another dimension to the play at the GBPT. So far the tour has been a wonderful success, and we plan to work with Presentable and the poker community to get some great program content that all fans of the game will love.”

David Fewings, the ITV4 Channel Controller, said, “We're looking forward to having The Great British Poker Tour on ITV4 this autumn. The popularity of poker is growing every day and I'm sure this will be a fantastic contest.”

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